10 Asian Designers to Watch

28 November 2016 (Mon) – 4 December 2016 (Sun)
Weekdays: 11:00 – 20:00
Weekend: 11:00 – 21:00
Qube, PMQ

A curated exhibition of 10 of Asia’s most outstanding fashion design, celebrating innovation, cutting-edge design and remarkable craftsmanship by displaying capsule collections.

Andrea Jiapei Li Mainland of China

Andrea Jiapei Li is a New York-based womenswear designer and a graduate of the MFA in Fashion Design and Society program at Parsons the New School of Design. Andrea’s work focuses on unique silhouettes and creative fabric techniques. Her designs are modern and sporty without sacrificing elegance and femininity.

Andrea Jiapei Li was nominated for the 2015 LVMH Prize and was a finalist of the H&M Design Award. She was a winner of 2015 VFILES MADE Fashion.

Angel Chen Mainland of China

Angel Chen is a unisex fashion label with a multilayered aesthetic, enthusiastically described as ‘Chinese Punk’ by the press. Having trained at the prestigious Central Saint Martins College in London, Angel was named as one of the “Top 5 graduate designers of the year” by i-D magazine, before going on to work for houses Marchesa and Vera Wang.

BMUET(TE) South Korea

The duo designers Byungmun Seo and Jina Um first met whilst working as designer in Seoul and they moved to London to broaden their boundary together. Individually, Byungmun Seo completed his Master at London College of Fashion in 2012 and Jina Um pursued new research in fashion design and collaboration with various artists in London. And they share the experience and idea acquiring new inspiration from experimental process of research and fine art, hi-tech trend during their stay in London. Both want to develop their inspiration and decide to launch menswear label, Byungmun Seo in 2012.

Edmund Ooi Malaysia

Born in Malaysia in 1987, Edmund Ooi grows up in a tailor family, his mother being a tailor inspire Edmund be continue his journey in the clothing industry.

After graduating in fashion design at Kuala Lumpur, where he was awarded two times as ‘Most Promising Designer’ and ‘Best Avant-garde Designer’ at the age of 19, Edmund moves to Antwerp (Belgium) to hone his skills at the prestigious Royal Academy of Fine Art. He immediately starts collaborating with Mugler in Paris after two years in Antwerp, which enable him further develop a personal and unique style.

Facetasm Japan

A graduate of Bunka Fashion College in Tokyo, Hiromichi Ochiai launched Facetasm in 2007. After showcasing his Spring /Summer 2012 collection in Tokyo, the brand was awarded the ‘New Face Award’ at the 31st Mainichi Fashion Grand Prix Prize in 2013. In 2015, he presented a runway collection at Milan Men’s Fashion Week at ARMANI/TEATRO with the Spring/Summer 2016 season. 2016 saw the brand present its Spring/Summer 2017 collections in Paris, while Hiromichi was being selected as a finalist for the ‘LVMH Young Fashion Designer Prize’.

Ground Zero Hong Kong

Ground-zero is a creative contemporary brand established by the designer duo, brothers Eri and Philip Chu, in 2008, with current focus in fashion.

Eri studied graphic design in Hong Kong and pursued his interests and knowledge in fashion by working as an assistant in a tailor shop. He began to apply his graphic ideas onto garments in his own time and naturally further developed his skills to become a fashion focused graphic designer.

Philip studied fashion design in London. During that time, the course inspired him to have a unique approach to learn the essence from this creative curriculum, as he also believes every business has its own path to success. He started experimenting with basic tees to implement his design ideas when he was still in the university in 2003, and gradually continued on exploring more and more sophisticated possibilities.

Jourden Hong Kong

Blending together modern artisanal fabrics with traditional techniques, Jourden seeks to transpose innate feminine aspirations. Since founding in 2012 by Anais Mak, Jourden represents an idiosyncratic take on womenswear, redefining sensitivities and deconstruction.

Jourden has gained some of most premium retailers in the world, including Colette, Barneys New York, Le Bon Marche, Isetan and Lane Crawford.

Jourden’s accolades include a semi-finalist place in the LVMH Young Fashion Designer Prize 2015 and winner of Vogue Italia’s Who is on Next 2015.

KYE South Korea

KYE focuses on providing innovative and extraordinary fashion concepts and shapes for the discerning consumers of high casual/street fashion products all over the world.

KYE delivers the elements of fun, humor, wit and a sense of optimism in its fashion offering.
The brand believes in making its own fashion statement by introducing bold patterns and colours yet with due attention to elaborate details.
The target consumer age range is high-teen to mid-thirties who live in modern urban cities of the world.

KYE has successfully expanded its businesses with high fashion multi-shops in major cities of the world.

minki Hong Kong

Designing for the bold contemporary women, Minki’s Cheng believes in creating a dialogue with his audience. He does this by evoking nostalgic feelings, memories and images that resonate with his audience. A strong focus in developing experimental fabrics through unconventional materials is used thus allowing the progressive element within his designs.
The Minki Cheng woman is versatile, using the city as her playground.

Xu Zhi Mainland of China

Xu Zhi is a luxury London based Chinese label with a contemporary attitude to both aesthetic and cra smanship. The approach from the start has been focused on simplicity through intricacy – projecting an unmistakable level of quality for both the trained and untrained eye.